Sales Funnels

Product Description

A sales funnel is a system set up on your website that builds rapport and trust with new and returning visitors, qualifies leads and encourages them to make a purchase. By the time you finish this guide you'll understand what a sales funnel is, why it's so important and how to set it up. At the heart of your sales funnel is the idea of conversion turning casual visitors into buyers.

The sales funnel is an often used metaphor that describes the process of attracting potential customers to, and moving them through, your sales process to sort those who would be your ideal customer from those who would not.